Our number of orders skyrocketed by 50 percentage and do you know how it increased by 50 percentage?
t’s by a six percentage mere conversion rate increase. And how did we do it? We improved the search bar functionality in our Shopify website.
THIS IS HOW WE IDENTIFIED THAT OPPORTUNITY …. . We found the opportunity using a screen recording tool which we installed on our website. Within a couple of hours looking into it, we had strung gold. Our 7000 plus SKU store had a lot of area for improvement in the search bar.
We tasked our support team to add relevant keywords that were not being picked up by our AI based search bar.
Secondly, we set up merchandising rules to show up products that has more profitability for us for generic keywords and B smart hacks turned our search bar into a conversion boosting powerhouse. Upgrade your search bar now it will bring you revenue.
Initially we manually optimize the search bar, but now we use a new app called Zebi which automatically does this job for us. There are innumerable number of apps to improve your search functionality, but we found Zebi to be the most useful AI based search tool. Try it out, I’m sure you will not be disappointed.